Let’s Go
Lets Go: National Brand Campaign
Category: Brand, Campaign, Marketing, Social, Product, OOH
Brief: Inghams wanted to produce a branded video which has an emotive element and shows that they “get it” – they know what a ski holiday is all about and want to bring those memories to life. Inghams wanted to show that they can build the ski holiday which will bring you those moments. Using the #SkiHero tagline they wanted viewers to feel inspired and excited by the prospect of a ski holiday and go to Inghams as the holiday company to give them that experience.
Outcome: We worked with Inghams across all elements of production from initial concepts and storyboarding to scripts, shot lists, filming and all post-production. The campaign has been used across all platforms including being shown on the digital advertising screens across London Underground stations.