SUP IONIAN

A rustic journey around the Ionian Islands.

Category: Brand, Campaign, Marketing, Social, online magazine

Brief: This photography and video story was an idea of ours that we put to Red Paddle Co. We partnered with Vango, Sanuk and Easy Jet Traveller magazine.

Story: Every Red Paddle Co board and bag has the potential to lead you on the most epic adventure. That is exactly what Founders Bethany and Jay did as they headed off on a two - week adventure around the Ionian Islands, Greece with a real difference. DP Jay was in charge of the camera and Creative Producer Bethany documented the journey through her sketchbook.

Outcome: Our creative micro-documentary was shared across all Red Paddle Co platforms and featured in the international SUP magazines including SUP world magazine. Our story was also shared in the in-flight Easy Jet Traveller magazine and The Mirror.